Saturday, November 5, 2016

TWNK

Here's some news that you can really sink your teeth into.  Hostess Brands LLC is scheduled to start trading as a public company on Monday.  Yup - The venerable company that introduced Twinkies to the world will be listed the Nasdaq with the ticker symbol TWNK.

You may recall that Hostess shuttered its doors back in November of 2012 and a private equity group snapped-up the brands and four factories out of liquidation. By the middle of 2013 Ding Dongs, Ho-Hos and Donettes were again found on the shelves of convenience stores.

Following an investment of hundreds of millions of dollars Hostess will be introducing new products to their lineup (Deep-Fried Twinkies) and have taken food science to a new level.  The shelf life of your Zingers and Sno Balls has now been extended to 65 days!    This will allow the company to adopt robotic packaging and a central warehousing and distribution plan.

You can learn more about this remarkable comeback here.

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